The Gibson Group has added another string to their bow with the launch of a new division.

The Gibson Group has added another string to their bow with the launch of a new division dealing with Branded Entertainment. 

For more information contact Stephen Richardson stephen@gibson.co.nz.

Branded Entertainment is one of the fastest growth sectors in marketing communications worldwide. It’s where advertising and TV collide to form a new tool that combines the strengths of stand-alone high quality TV programming with brand partnerships to create a stronger, deeper link with consumers and viewers.